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Suborbital space tourism finally arrives | FCC prepares to run public C-band auction | The big four in the U.S. launch industry — United Launch Alliance, SpaceX, Blue Origin and Northrop Grumman — hope to be one of two providers that will receive five-year contracts later this year to launch national security payloads starting in 2022. | China’s launch rate stays high | The International Space Station is the largest ever crewed object in space.

Everything is a Brand

Burger King Celebrates Bald Spots With a...

May 7, 2024

.article-native-ad { border-bottom: 1px solid #ddd; margin: 0 45px; padding-bottom: 20px; margin-bottom: 20px; } .article-native-ad svg { color: #ddd; font-size: 34px; margin-top: 10px; } .article-native-ad p { line-height:1.5; padding:0!important; padding-left: 10px!important; } .article-native-ad strong { font-weight:500; color:rgb(46,179,178); } Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%. Brazilian social media users have coined...

What to Expect From Disney’s Upfront, According...

May 7, 2024

.article-native-ad { border-bottom: 1px solid #ddd; margin: 0 45px; padding-bottom: 20px; margin-bottom: 20px; } .article-native-ad svg { color: #ddd; font-size: 34px; margin-top: 10px; } .article-native-ad p { line-height:1.5; padding:0!important; padding-left: 10px!important; } .article-native-ad strong { font-weight:500; color:rgb(46,179,178); } Mark your calendar for Mediaweek, October 29-30 in New York City. We’ll unpack the biggest shifts shaping the future of media—from tv to retail media to tech—and how marketers can prep to stay ahead. Register with early-bird rates before sale ends!...

SpaceX Reveals Spacesuit With Heads-Up Display Inside...

May 7, 2024

Now that’s what we’re talking about. Space Suit Riot SpaceX has shown off a futuristic-looking new extravehicular activity (EVA) spacesuit designed to allow space tourists to venture outside of the company’s Crew Dragon spacecraft in orbit — and it’s decked out in the latest cutting-edge tech. The suit will make its first appearance during this summer’s Polaris Dawn mission, which will see a crew of four space tourists stepping out of the capsule to go for a spacewalk. The...

Exploring the mysterious alphabet of sperm whales

May 7, 2024

The allure of whales has stoked human consciousness for millennia, casting these ocean giants as enigmatic residents of the deep seas. From the biblical Leviathan to Herman Melville’s formidable Moby Dick, whales have been central to mythologies and folklore. And while cetology, or whale science, has improved our knowledge of these marine mammals in the past century in particular, studying whales has remained a formidable a challenge. Now, thanks to machine learning, we’re a little closer to understanding these...

Boeing Forced to Scrub First Astronaut Launch...

May 7, 2024

It was the wrong kind of noise. Buzz Kill The long-awaited crewed launch of Boeing’s Starliner space capsule had to be delayed yet again — but this time, it wasn’t Boeing’s fault. Two hours before countdown late Monday evening, the launch was scrubbed, with officials noticing a “buzzing,” CNN reports, which later turned out to be an issue with a valve on United Launch Alliance’s Atlas V rocket. In many ways, it’s a routine issue — rocket launches get...

‘Protest Paradigm’ Shows What’s Wrong with Media...

May 7, 2024

The following essay is reprinted with permission from The Conversation, an online publication covering the latest research. Protest movements can look very different depending on where you stand, both literally and figuratively. For protesters, demonstrations are usually the result of meticulous planning by advocacy groups and leaders aimed at getting a message out to a wider world or to specific institutional targets. To outside onlookers, however, protests can seem disorganized and disruptive, and it can be difficult to see...

“Pathways to Invention” documentary debuts on PBS,...

May 7, 2024

The Lemelson-MIT Program has announced the national debut of an award-winning documentary that celebrates invention: American Public Television (APT) presents “Pathways to Invention,” a film that follows modern inventors of diverse backgrounds as they develop life-changing innovations. Produced by Maaia Mark Productions in association with the Lemelson-MIT Program with funding from The Lemelson Foundation, MIT’s School of Engineering, and the University of California at Berkeley, the 60-minute special explores whether inventors are born or made through a series of engaging, up-close...

Tubi Gives Emerging Filmmakers and Fans a...

May 7, 2024

.article-native-ad { border-bottom: 1px solid #ddd; margin: 0 45px; padding-bottom: 20px; margin-bottom: 20px; } .article-native-ad svg { color: #ddd; font-size: 34px; margin-top: 10px; } .article-native-ad p { line-height:1.5; padding:0!important; padding-left: 10px!important; } .article-native-ad strong { font-weight:500; color:rgb(46,179,178); } Mark your calendar for Mediaweek, October 29-30 in New York City. We’ll unpack the biggest shifts shaping the future of media—from tv to retail media to tech—and how marketers can prep to stay ahead. Register with early-bird rates before sale ends!...

The Mathematical Case for Monkeys Producing Shakespeare—Eventually

May 7, 2024

In one of the most bizarre research experiments in the history of mathematics, researchers at the University of Plymouth in England gave six Celebes crested macaques at the nearby Paignton Zoo a keyboard. From May 1 to June 22, 2002, the animals let off steam by banging at the keys. The letters they typed were transmitted to the Internet. The scientists’ aim was to test the “infinite monkey theorem”: the idea that a monkey typing randomly on a keyboard...

Prime Video Gets New Interactive and Shoppable...

May 7, 2024

.article-native-ad { border-bottom: 1px solid #ddd; margin: 0 45px; padding-bottom: 20px; margin-bottom: 20px; } .article-native-ad svg { color: #ddd; font-size: 34px; margin-top: 10px; } .article-native-ad p { line-height:1.5; padding:0!important; padding-left: 10px!important; } .article-native-ad strong { font-weight:500; color:rgb(46,179,178); } Mark your calendar for Mediaweek, October 29-30 in New York City. We’ll unpack the biggest shifts shaping the future of media—from tv to retail media to tech—and how marketers can prep to stay ahead. Register with early-bird rates before sale ends!...

Meet HELIX, the High-Altitude Balloon That May...

May 7, 2024

This spring NASA will launch what could become one of this decade’s most transformative missions in astrophysics. But you’ve almost certainly never heard of it—and it’s not even going to space. Dubbed the High-Energy Light Isotope eXperiment (HELIX), the mission seeks to solve a long-standing mystery about just how much antimatter there is in the universe and where it comes from—all from a lofty perch in Earth’s stratosphere, slung beneath a giant balloon set for long-duration flights above each...

Musi Won Over Millions. Is the Free...

May 7, 2024

In 2016, a pair of 19-year-old pals from Winnipeg appeared on the reality television show Dragons’ Den—Canada’s version of Shark Tank—to seek funding for their music streaming startup, Musi. Baby-faced and clad in ill-fitting blazers, Aaron Wojnowski and Christian Lunny looked more like students practicing a presentation than entrepreneurs raising real cash. But that didn’t matter. They were a couple of years out of high school and had bootstrapped a music streaming app that was already competing with Spotify....

Amazon’s Delivery Drones Won’t Fly in Arizona’s...

May 7, 2024

Amazon plans to start flying delivery drones in Arizona this year—but don’t count on them to bring you a refreshing drink on a hot day. The hexacopter can’t operate when temperatures top 104 degrees Fahrenheit, or 40 degrees Celsius, the company says, and average daily highs exceed that for three months of the year in Tolleson, the city outside Phoenix where Amazon is preparing to offer aerial deliveries from inside a 7.5-mile radius. The drones can’t help with midnight...

Buyers Ask to Prune Streaming TV Adtech...

May 7, 2024

As brands sit down with publishers to discuss connected television deals during this upfront season, they are asking for more efficient programmatic supply paths with fewer tech partners between buyers and sellers, six media buying sources told ADWEEK. “The publishers that will get the most money from us are the ones that eliminate the most waste and the most unnecessary fees,” said Jay Friedman, CEO of digital marketing agency Goodway Group. Supply path optimization has grown more trendy in...

William Green named director of MIT Energy...

May 6, 2024

MIT professor William H. Green has been named director of the MIT Energy Initiative (MITEI). In appointing Green, then-MIT Vice President for Research Maria Zuber highlighted his expertise in chemical kinetics — the understanding of the rates of chemical reactions — and the work of his research team in reaction kinetics, quantum chemistry, numerical methods, and fuel chemistry, as well as his work performing techno-economic assessments of proposed fuel and vehicle changes and biofuel production options. “Bill has been...

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