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Commerce Media’s Consolidation Era Is Here

November 10, 2026

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A version of this story was originally published in The Checkout, a free, weekly newsletter packed with news and exclusive analysis on all things retail, commerce, and media. Sign up here. Welcome to The Checkout, ADWEEK’s new weekly newsletter breaking down all the happenings in the world of retail and commerce.I’m Lauren Johnson, deputy editor of commerce at ADWEEK. Every Tuesday, myself and our senior reporter Mitchell Parton will bring you the latest news, scoops, and analysis shaking up the retail and commerce worlds.From retail media to agentic commerce, we’ll…

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